Ford Deals
Ford deals enable motorists to "Drive One." That is the thrust of the new advertising strategy intended to attract new customers, hold on to current ones, and bring back those who had wandered away over the years. In its attempts to engender interest and bolster sales, Ford claims that it put a Fiesta up against a Lamborghini, and that although the Lamborghini may be faster on the straightaway, the Fiesta rocks a capless fuel filler, 34.5 ft turning diameter, and a useable trunk with 41.4 cubic feet of storage space. The comparison escapes many who hear it.
It also claims that the 2011 Ford Mustang V6, powered by a new 3.7-liter V-6 engine that uses advanced engineering and technology to deliver great performance and fuel economy, sets a new record by averaging 48.5 mpg on a track while completing 1,457 laps with an average speed of 43.9 mph. Ford deals in muscle. The Mustang deals in raw power.
In addition, the company promises that it is taking big steps in its engineering, clean fuel, and environmental protection commitments to make its carbon footprint small. It is continuing to work on deals to design hybrids and clean energy vehicles.
Although it still produces an impressive line up, Ford has reconfigured its holdings and design energy to focus on its core competencies. It has regrouped and slimmed down, releasing companies such as Aston Martin which it had bought from its British owners, to better focus on doing what it does best and offering the best Ford deals of which it is capable to loyal and new customers alike. The broader group of vehicles still, however, includes the Lincoln, the Mercury group, and Volvo, and the company continually offers special Ford deals on all its makes and models through a wide assortment of special offers and sales events available on its website, and through dealers and their websites.
New and Familiar Models
Today's Ford deals a hand of cars and trucks that include its F150 series of light and medium duty commercial trucks, the modern equivalent of its much celebrated older pick up trucks.
The traditional car offerings include the Fiesta, Focus, Fusion, and Taurus, to which have been added two crossover models, the Edge and the Flex, as well as two hybrid models, one called the Escape and the other a hybridized version of the Fusion. Above all, the muscle cars remain. The Mustang in its ten versions, ranges from the twenty two thousand dollar V6 to the Shelby GT500 convertible which comes in at around fifty three thousand dollars just to begin.
Among the company's more popular models is the Fiesta which the literature says is designed to amplify the anticipation of the drive and physically engage the driver's senses with thoughtful design cues like the class-exclusive 4" multifunctional LCD display screen and cell phone inspired center console with cascading buttons which are pleasing to the eyes and the touch. Features such as front heated leather-trimmed seats, SYNC in-car connectivity system and Intelligent Access with push-button start reinforce that Fiesta is a choice, not a compromise, asserts the literature.
The Flex is loaded with smart technology that can access the contacts on the driver's mobile phone, navigate the MP3 player, and make calls, all hands-free with available Ford SYNC. Motorists can know where they are in another state, or in their own driveway with the available voice- activated Navigation System with Rear View Camera and integrated SIRIUS Travel Link. The distracted motorist need never worry about leaving the gas cap off ever again because this model is fitted with the Easy Fuel capless fueling system, which also helps reduce evaporative emissions.
Ford deals more power to the Pony with new technologies that employ twin independent variable camshaft timing (TiVCT) and cold air induction in a new 2011 Mustang engine that deals more power, greater off the line low end torque, and increased fuel efficiency. The V6 features a die-cast aluminum engine block and boasts 305 horsepower and 31 MPG on the highway, while the 5.0L V8, featuring an aluminum block, pumps out a smoking 412 horsepower and 390 lb. ft. of torque. All engines are mated to six-speed transmissions so, say Ford, there's no such thing as compromise for these ponies.
Ford Special Deals
The customer who arrives at the dealership intending to avail himself or herself of one of the many special Ford deals available, will have to arrive informed and prepared to make good deals. Although the company offers attractive deals most of the time, there remain those spontaneous opportunities that can arise only through preparation and an informed negotiation strategy.
The range of available Ford car deals include special financing through the company financing departments, recurring sales events, credit agreements, and special trade in arrangements. Ford deals are intended to attract.
